Fair Overview
The China International Import Expo (CIIE) is the world’s first national-level exposition focused on imports, jointly hosted by the Ministry of Commerce and the Shanghai Municipal Government. Each session covers approximately 360,000 square meters, attracts over 3,000 exhibitors from more than 100 countries and regions, and draws over 400,000 professional visitors. CIIE is not only a product exhibition platform but also a national window for policy announcements, investment promotion, and international cooperation. It features six major exhibition areas: Food & Agricultural Products, Automobiles, Intelligent Industry & Information Technology, Consumer Goods, Medical Equipment & Healthcare Products, and Trade in Services.
Target Audience
Overseas brands and manufacturers seeking entry into the Chinese market
International trade promotion agencies and chamber of commerce delegations
Overseas companies seeking distribution channels in China
Cross-border investment institutions and industrial funds
What You May Be Interested In
A national-level exposition offering the highest caliber of business networking opportunities
The concurrent Hongqiao International Economic Forum providing insights into China’s policy direction
Face-to-face meetings with provincial trading delegations and major Chinese buyers
Post-fair in-depth tours of the Yangtze River Delta industrial belt
Market entry consulting and channel development services for China
Detailed Itinerary (5 Days / 4 Nights)
| Day | Schedule | Key Activities |
| Day 1 | Arrival in Shanghai, hotel check-in | Welcome dinner, pre-fair briefing, CIIE highlights introduction |
| Day 2 | National Exhibition and Convention Center (Shanghai) | Full-day exhibition visit, guided tours of key sections (Intelligent Industry, Medical Equipment, Consumer Goods), meetings with target exhibitors |
| Day 3 | National Exhibition and Convention Center (Shanghai) | Customized follow-up visits, participation in industry forums, networking with provincial trading delegations |
| Day 4 | Yangtze River Delta Industry Tour | Suzhou/Hangzhou/Jiaxing industrial belt exploration (customized by client industry), visits to industrial parks and companies |
| Day 5 | Business Matchmaking & Departure | China market entry consulting session, signing of cooperation agreements, airport transfer |
Departure Dates & Duration
Departure Dates: November 5-10 annually (during the fair period)
Duration: 5 days / 4 nights
Group Size: 6-12 participants (maximum 15)
Post-Fair Factory Visits & Opportunity Discovery
In-depth tours of the Yangtze River Delta industrial belt (Shanghai, Suzhou, Hangzhou, Ningbo, Jiaxing)
Assistance with connections to provincial trading delegations and major buyers
China market entry consulting (registration, certification, channel development)
Brand distribution and channel building support
What’s Included
5-star hotel accommodation (double occupancy, breakfast included)
Business vehicle transfers between exhibition center and tour sites
Dedicated interpreter and business assistant throughout the tour
CIIE admission tickets with VIP access
Access to selected sessions of the Hongqiao Forum (advance application required)
Travel accident insurance